Performance and insights

Calls, directions, clicks and searches in one clear view.

What it does

01

Profile performance

Calls, direction requests, website clicks, bookings and views on Search and Maps.

02

Search terms

The words people used to find each profile, month by month.

03

Search Console

Website queries, clicks and positions next to profile data.

04

Google Analytics

Visits and conversions from people who came through the profile.

05

Client-ready reports

A clean summary for each profile that is easy to share.

One view instead of three tabs

Most businesses check profile performance in one place, website search data in another and analytics in a third. GBP Astra brings them together, so you can see how a change on the profile shows up in calls, clicks and visits.

Measure what actually happened

Add tracking parameters to the website link on each profile, and Google Analytics can separate profile visitors from other search traffic. GBP Astra uses that to show what profile visitors did once they reached the site.

Common questions

Which data sources can I connect?

Google Business Profile performance, Google Search Console and Google Analytics 4.

Can I share reports with clients?

Yes. Each profile has a clean report you can share with the client.

How far back does the data go?

As far back as each Google source provides once the profile is connected.

Be first to use GBP Astra.

GBP Astra is launching soon. Request early access and we will send you the demo first.